Sustainable Packaging Guide
Framework for discussing recycled content, recyclability, and right-sizing without compromising product protection.
Right-size first
Eliminating empty void space reduces material use and can lower dimensional weight charges. Fit tests with real fulfillment dunnage reveal true needs.
Consolidating protective layers into a well-designed insert can replace excess filler.
Recycled content and certifications
Recycled paperboard and corrugated content levels vary by supplier lot. Ask for specification sheets your marketing team can reference accurately.
Avoid claiming third-party certifications until documentation is verified and approved by legal counsel.
Mono-material and recyclability
Flexible packaging recyclability depends on local programs and film structure. Pouches mixing multiple polymers may require store drop-off programs where available.
Paper-based alternatives trade barrier properties for curbside familiarity—validate shelf life before switching.
Inks and coatings
Water-based aqueous coatings are common on paperboard. Discuss compostability claims carefully; most mixed structures are not home-compostable.
Simplify finishes when pursuing widely recyclable paper streams.
Communicate honestly
Share disposal instructions that match real consumer behavior in US municipalities. Ambiguous green claims create regulatory and brand risk.
Iterate with lifecycle data as your SKU mix evolves.
Apply this guide to your next SKU
Reference the structures and materials here when you submit dimensions, quantities, and artwork for quoting.